Three LinkedIn messages to reach a company that just raised funds, starting from the funded project, and the prompt to adapt them to your business.
Day 1
Hi Sarah, you wrote that Nomia’s round funds the launch in Spain and that the incoming head of sales will build the first account lists. Does that work start before they join, or does it wait for them? I ask because hiring often takes months, and targeting stalls in the meantime.
Why it worksThe message starts from the funded project rather than the amount or the investors, and points to a delay Sarah knows well: the hiring time.
Day 5, no reply
Sarah, an idea for Spain: map now the Spanish companies that look like your best French customers, so the head of sales starts on ground that’s already scouted. Would you like me to send a first list? No strings attached.
Why it worksThe second message offers a deliverable tied to the announced project, useful even if Sarah never replies.
Day 12, no reply
Sarah, I won’t push past this message. For the Spanish targeting, should I talk to you or to the head of sales once they’ve joined? I’ll follow your lead.
Why it worksThe last message asks who to talk to instead of repeating the question. If Sarah points you to someone, mention her in your message to that person.
The fact the person postedThe question tied to your offer
The prompt takes the three messages, asks you a few questions about your offer and your prospect, then rewrites them while keeping what makes them work.
You are an expert in B2B prospecting on LinkedIn. I want to adapt three LinkedIn messages to my business. They were written for this situation: a company I’m targeting just announced a funding round that pays for a specific project. Before writing anything, ask me these questions one at a time, waiting for my answer each time: 1. What does my company sell, and to whom? 2. Which company raised funds, and who posted the announcement? 3. Which project does the round fund, according to the announcement? 4. Which useful idea or resource can I offer about that project in the second message? Then rewrite each of the three messages below for my business, keeping its length and what makes it work, noted under each message. Rules: each message stays under 400 characters and makes sense even if the previous ones weren’t read. No generic congratulations, no introduction of my company, no “just following up” and no proposed time slots, no assumptions about budget or buying plans, one question per message. If an answer is missing, ask for it rather than making it up. The three original messages: [Message 1 · Day 1] Hi Sarah, you wrote that Nomia’s round funds the launch in Spain and that the incoming head of sales will build the first account lists. Does that work start before they join, or does it wait for them? I ask because hiring often takes months, and targeting stalls in the meantime. What makes it work: The message starts from the funded project rather than the amount or the investors, and points to a delay Sarah knows well: the hiring time. [Message 2 · Day 5, no reply] Sarah, an idea for Spain: map now the Spanish companies that look like your best French customers, so the head of sales starts on ground that’s already scouted. Would you like me to send a first list? No strings attached. What makes it work: The second message offers a deliverable tied to the announced project, useful even if Sarah never replies. [Message 3 · Day 12, no reply] Sarah, I won’t push past this message. For the Spanish targeting, should I talk to you or to the head of sales once they’ve joined? I’ll follow your lead. What makes it work: The last message asks who to talk to instead of repeating the question. If Sarah points you to someone, mention her in your message to that person.